R.H. Carter Architects

We are an architectural practice first and foremost with 9 licensed architects on staff who bring with them the range of skills necessary to develop schematic design solutions on site through to project management and the supervision of construction projects

RH Carter Architects provides full architectural, design and construction document and administration services. The firm is an industry-leading brand, design and implementation specialist, offering architectural and experience related services across Canada.

Our Retail Design Process

1. Understand the corporate brand
   • Gather information to better understand the unique brand promise and intended market.
   • Collaborate with the client, and assist with the interpretation and development of the unique brand expression, design requirements, experience goals and reference those ideas against the Canadian (or respective) market.
2. Communicate the brand message 
   • Consult with the client to translate their unique value proposition into a brand experience combining both brick and mortar requirements with customer experience journey maps.
   • Design the environments with a focus on the quality of the total user experience.
3. Visit with local facilities
   • Meet to review facilities across the country and review the implementation of brand elements in respective local markets. Test design and experience design criteria on both new build and renovation options.
   • Collaborate with local consultants to ensure the success of each project.
4. Create design criteria documents (DCDs) to present and roll out the brand message
   • Develop a specific and unique design criteria document; an information package to map out the extent and intent of the program and create consistency in the